About

Hold ‘em Hook is a family business founded by fishermen for fishermen. 25 years ago, in the northern Gulf of Mexico, a group of friends and myself were bottom fishing, and we found ourselves on an unreal snapper bite. This was no ordinary snapper bite. The fish rose under the boat to approximately 20 feet, and we watched them take the bait. In seconds, every angler on the boat had a fish on the hook. In the excitement that every fisherman knows, I blurted out, "HOLD `EM HOOK"!!! Before I knew it, everyone on the boat was yelling it and having the time of their lives!

We've had many days on the water, inshore as well as offshore, and Hold ‘em Hook has been our prayer.

Since then, we've had many days on the water, inshore as well as offshore, and Hold ‘em Hook has been our prayer. Our goal as a family and a company is to share this with other anglers, their families, and friends. We hope it inspires many epic trips.

Our products are unparalleled in quality and design. Please enjoy our line as well as you do your time on the water with those you love.    HOLD `EM HOOK

Richard Bonds
Hold ‘em Hook Founder